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Competitive Analysis Leads to a Better B2B SEO PROGRAM?

Competitive Analysis Leads to a Better B2B SEO PROGRAM?

A key element in influencing your SEO program is understanding your competition. If you are not checking competitors online, you might be missing occasions — and potentially overlooking points of weakness in your SEO. Whenever we start a new program, obtaining a list of key competitors is a fundamental first step. This helps us comprehend... ...
On-Page SEO Vs Off-Page SEO

On-Page SEO Vs Off-Page SEO

We know that in Digital marketing, SEO plays an important role but we always get confused about what is On-page SEO and Off-page SEO. The types of SEO are very important for the success of Social media campaigns, but they are completely different from each other. On-page SEO helps in optimizing the parts of your... ...
Content Marketing – Brand Authority

Content Marketing – Brand Authority

The Content of a brand plays a major role in making an authoritative place digital market place and the efforts you put into creating a brand will result in a huge benefit that will be worth it. When an authentic reliable content, the likely customers and clients begin to trust you and rely on you... ...
What is App Store Optimization?

What is App Store Optimization?

The App Store Optimization understandings are very important for making your business App to be discovered by the people among the numerous apps that are in the App Store, which has always been the biggest issue in bringing the apps to the spotlight. Once you understand the concept behind App Store Optimization (ASO), it will... ...
Why Digital Marketing Is The Best Option For Your Start-up This Pandemic?

Why Digital Marketing Is The Best Option For Your Start-up This Pandemic?

The unfortunate pandemic around the globe doesn’t seem to be slowing down its pace. In fact, it is dragging not just infecting people but also their means of livelihood especially those of small-businesses and start-ups; causing heavy pressure on them mentally and physically. A start-up, small business or even the most successful one in the... ...
All we need is adaptability

All we need is adaptability

We are all aware of the current situation and the impact it has created in the market. All we need at this point is positivity, strength and high dosage of adapting power. We need to accept the new normal and create a workplace at home, wherein we deliver more and achieve more than what is... ...
Best time to post on social media platforms

Best time to post on social media platforms

Updating posts or stories on various social media channels to get a better reach and engagement with your audience might sound exciting! But what you are missing out here is timing, yes timing plays a vital role while posting and updating content on social media channels. Let us take a peek at the best time... ...
Mobile applications that made our lives easier

Mobile applications that made our lives easier

In the current era, each one looks for mechanisms to reduce effort. Mobile applications are a medium of entertainment, work, progress and knowledge. We have shortlisted a few mobile applications which are worth tapping. 1. Ever note Ever note, an app designed for note-taking, organizing, tasks managing, and archiving. This app allows users to create... ...
Quarantine and Social Media

Quarantine and Social Media

Quarantine and Social Media We are all in the same boat, struggling and juggling to balance work-life, updates about the current situation, trying to stay indoors and positive. We tend to spend almost all the time amidst social media. Let’s take a look at the various ways social media applications which are keeping us through... ...
How to stand out from your competitors

How to stand out from your competitors

How to stand out from your competitors The very fact that leaves us in shivers is a competition, but little do we understand that competition is healthy. Competition intrudes us to go that extra mile, to finish what we’ve started and to complete the unfinished. Digital marketing utilizes online-based digital technologies to create and promote... ...
Increase Your Instagram Followers

Increase Your Instagram Followers

Increase Your Instagram Followers  Instagram is this trending application which not only helps in real networking but has proved to be a winner in the growth of the market. It is this happening social networking application that has rapidly gained popularity and calls for thumps in various business vertices. Let us have a look at... ...
How Can Social Media Help Small Businesses To Flourish

How Can Social Media Help Small Businesses To Flourish

How Can Social Media Help Small Businesses To Flourish As a small business owner, you might be looking for various methods to increase your sales and market your brand. In your search journey, you come across social media that help you build brand awareness, increase your customer base, and connect with current customers. This platform... ...
Become a Blogging Superstar

Become a Blogging Superstar

Become a blogging superstar In simple words, a blog is a tool that can develop an online presence, attract leads, engage visitors and drive traffic to your website and to increase the time your visitors spend reading a blog, relevant and engaging content is mandatory. Read on to become a blogging superstar. Look for Trends ... ...
Fresh out of Ideas to post on Instagram? Here’s what you can do!

Fresh out of Ideas to post on Instagram? Here’s what you can do!

Have you ever been in a situation when you are out of ideas and you don’t know what to do? Well, “Instagram-Block” is totally normal and happens to most of us. It is easy to tackle with as well. So, what must you do when you are in need of a creative-push? Here are 6... ...
5 Ways To Get Effective Headlines That Your Audience Will Love

5 Ways To Get Effective Headlines That Your Audience Will Love

Creating unique stories requires creativity. You might think it’s a task – but with the right research, understanding, and a basic framework, you’re good to begin. The hard part of it? Finding a Catchy Headline. This is fundamental – 80% of your visitors will read your headline – but only 20% will go on to... ...
Ways to implement an effective SMM Strategy

Ways to implement an effective SMM Strategy

It is impossible to win the social media game without a purposeful strategy. A strategy can help you with summarizing your plan and goals for your social media success. It serves as guidance and lets you measure the results. This is important when it comes to online brand building and brand awareness. A specific strategy... ...
The power to influence!

The power to influence!

What is influencer marketing? How does it help in persuading an audience? We are all well aware of the traditional marketing practiced around the world since the advent of advertising world. From newspapers, billboards, and flyers to radio, television and other media, were some of the marketing media that were generally used widely. But recent... ...
Do Chatbots help improve your SEO strategy?

Do Chatbots help improve your SEO strategy?

What are Chatbots? A product of AI-based computer programs, ‘chatbot’ was designed to simulate conversations with human users over the internet. Think of the process like the game of Tennis. It follows the continuous process of ‘speak, reply, speak, and reply’. They are also one of the increasingly popular marketing tools in everyday business operations.... ...
The art of captivation through captions!

The art of captivation through captions!

The ever changing online media community is a fascinating factor. There is always the question of ‘what next’, that a lot of people ponder over. With the enormous growth of the digital space, constant innovation is what keeps consumers’ interest at an all time high. Instagram is one such medium that is now on the... ...
Marketing campaigns that were a hit!

Marketing campaigns that were a hit!

There are a million ways to do marketing. There are a million ways you can get your point across to an audience. But, there are only a few ways for a brand to linger on people’s minds. When it comes to marketing, brands are always trying to innovate and set their brand apart from others.... ...
9 Mobile applications that make our daily lives easier

9 Mobile applications that make our daily lives easier

Everyone can agree that smartphones have made our lives easier than it used to be. But with the concept of convenience, it is no doubt that we are constantly looking for new ways of efficiency in our lives. To our luck, developers are constantly creating apps that are useful for many people, regardless of our... ...
Are Instagrammers bloggers?

Are Instagrammers bloggers?

Are Instagrammers bloggers? How different is it from other media? A microblog is an online broadcast medium that is a type of blog in which users post digital content such as pictures, text, audio or video online. These posts under each individual’s online identity are then made available to a small community or public that follows their content online. Due... ...
Hashtag Efficiency

Hashtag Efficiency

The #hashtag game What do you do when you have a lot of thoughts and you want every one of them to be heard on Social Media? And what if you want every one of them to have a reach that will go beyond just your followers? That is when #Hashtags come into play. The... ...
Must know OFF page SEO Techniques

Must know OFF page SEO Techniques

Must know OFF page SEO Techniques Off page SEO techniques gets you more visibility and makes your website popular on the Internet. The important feature of Off page technique is it improves the website position in SERP. Here are top 5 Off page SEO techniques for your business. Social Networking Sites Best Off page SEO... ...
How to Build an Effective Evergreen SEO Strategy!

How to Build an Effective Evergreen SEO Strategy!

SEO Strategy– In this blog we are going to show you, how to create an Effective Evergreen SEO Strategy. When it comes to building an effective SEO Strategy, most of the organizations and seo companies think at a tactical level. Before jumping into the details let’s take a look at what a seo team does... ...
Digital Marketing Plan – How to Create One Effectively?

Digital Marketing Plan – How to Create One Effectively?

Digital Marketing Plan – How to Create One effectively? This is a million dollar question. As digital marketers, we are aware of the many aspects of digital marketing such as SEO, PPC, Display Ads, Social Media, and Content Marketing etc. Creating a comprehensive digital marketing plan requires different thinking hats. But how do we integrate... ...
10 Best Mothers Day Campaigns from India!

10 Best Mothers Day Campaigns from India!

Happy Mothers Day! It is a special day for motherhood, which needs to be cherished by all who know by their heart about their loving mother! Her struggles are not easy to explain. Her unconditional love cannot be matched. The Sacrifices she has done cannot be measured. She puts everything beside, even her own wellbeing,... ...
Creating Job Offers- New Feature on Facebook.

Creating Job Offers- New Feature on Facebook.

Wanted to hire people? Well here is a new way to do that. Facebook has introduced the new feature to post jobs on Facebook. Isn’t it a great news? This new feature has been rolled out in 40 countries. Why has Facebook introduced this new feature? Well, during the research they found that more than... ...
Identify the Right Target Audience

Identify the Right Target Audience

Buidling a brand on social media will become stress-free with these 5 quick tips! If you are looking to grow your business online then you need to do right, CAMS Infotech highlights some of the basic tips you could keep it mind when doing so! Identify your Target Audience Right audience means good brand reach.... ...
How to use social media marketing to promote your restaurant business!

How to use social media marketing to promote your restaurant business!

There are approximately 2.5crore people on social media channels in India. Customers are hooked on to social media, particularly facebook on mobile devices 24/7. They continuously monitor the happenings, look at videos, like and share useful tips and funny contents. Now how restaurants can make use of facebook and other social media channels to promote... ...
How to use facebook to increase sales

How to use facebook to increase sales

Most of the small business owners and local businesses use facebook to build likes and populate content. When coming to effective promotion, there are more than one ways to use facebook for generating leads and increasing sales. Few of them are listed below Create content for your buyer personas Identify your buyers and create personas... ...
A Guide to Keyword Research

A Guide to Keyword Research

A Guide to Keyword Research The search engines have been reducing the importance of keyword relevance to rank on the top for many years. It is not necessary to include your keywords title tags or headline tags (H1, H2, H3) in order to rank on top five in the search engine result pages. Usage of... ...
Facebook-10 Year Master Plan

Facebook-10 Year Master Plan

Mark zuckerberg last year unveiled the Facebook’s grand vision for the next decade that focuses on eco systems, products and technologies. Zuckerberg said that they are “building the technology to give anyone the power to share anything they want with anyone else”. While the goal is to connect the world through the Facebook website and... ...
Marketing for Digital Market

Marketing for Digital Market

The term digital marketing has become synonymous with marketing itself. But to understand digital marketing we need to understand its audience. This will give us a kind of inverted approach to the large spread sheet we are trying to access to. Audience in Digital Marketing We can broadly classify audience in digital marketing into four... ...
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